Where copy-paste-spin has been ruling the net-generation, these writers have been striving to make space for authenticity.
Read on to find out the top writers in India who’re giving sold media a run for their money.
(10) Shubhi Jain
The owner of Sangria Hues is a finance professional turned Fashion Blogger. Her main aim is to create relatable content around styling ideas, DIYs, shopping guides, fitness tips, healthy recipes and mental health aids on her page. Only a year and a half old in the industry, she has made quite the mark and collaborated with over 100 brands and helped them gain good organic visibility and thus made it to the top 10 content creators of the year. She has been awarded for “best styling” by Nilu Thapa (BHLM) in a styling event at FabIndia.
The editor of IndiaTvTimess.com, Aryemansaysso.com and IndianWomensworld.com is also a popular influencer of Facebook and administers some of the well-known pages. Aryeman, a popular B-Town influencer, bags a million views in all and has been featured in several places including Social Samosa and National Herald News. Aryeman has collaborated with over 300 brands and his strong content background makes him an appropriate candidate as one of the top content writers.
(8) Mihir Shah
The founder of TheGreatIndianExplorer.com has explored 80 percent of the country and penned his travel tales over the span of 5 good years. It is the content creator’s Limca Records winning play “Yug Purush” which has motivated him to dive deep into traveling. He has been featured on HT, EatTreat (India’s biggest food channel), Social Samosa among others and is currently writing for Midday Gujarati. Mihir believes that traveling and lifestyle is not just about luxury, but also has spiritual tales to tell. How could we miss this writer on our top 10’s list of 2020
(7) Geeta Sridhar
Good for us, the Master Chef finalist happened to know how to brew good content as well. The owner of IndianFoodExpress.com has over 3.5 million views on her website. Turns out, the chef also falls under trip advisor Top 20 and if this doesn’t amuse you enough, the 54 year-old is a TikTok queen with over 8 Million views and 2 Million hearts. She is a sheer pleasure to have in the content industry and obviously needs to be in our top 10 list. The 54 year-old chirpy Geeta has had a slim hit-and-miss to the first place but is equally deserving of the spot.
(6) Harshita Dagha
With over a decade’s expertise in the lifestyle domain, the journalist-author aims at widening the horizons of digital publishing. While on the cover panel of Femina as a features journalist, she explored relationships and wellness as a part of the lifestyle sector. Harshita bags over 10 Awards as Writer of the Year, Journalist of the Year, Article of the Year and more for leading publishing houses. The owner of BeingBlahBlah scores over 2 Million views globally including features in HT, Mumbai Mirror etcetera, with her content also gaining recognition in the UK, US and Africa, given which, she was an easy pick for the top content creators of 2020.
(5) Nandini Swaminathan
Nandini is an award-winning fashion and luxury lifestyle blogger, content creator and marketing professional with an expertise spanning over 8 years. With over a million views, Sartorial Secrets has become one of the leading blogs on lifestyle and fashion in India. Her approach to working with brands is creative, intuitive and based on thorough research. She has been featured in media such as Vogue India, GQ India, Red FM among others. She was a finalist for Social Media Superwomen 2018 and has won the Orange Flower Award for fashion writing in 2017.
(4) Shilpa Arora
Shilpa holds over a decades experience in PR and Corporate Communications, she started her blog http://www.chiclifebyte.com where she gives insights to her followers about the world of fashion, lifestyle, travel and food. Recently awarded as the Most Influential Food Industry Professional, she is also amongst the top women travel bloggers from India. She has been associated with over 300 brands and helped them grow through collaborations. Shilpa also contributes her articles to an international inflight magazine.
(3) Shraddha Sharma
Shradha Sharma is the founder, CEO and chief editor of YourStory, a media technology platform for entrepreneurs. With Millions of views on her page, she has been winning awards over awards including Villgrow Journalist of Year Award and L’oreal Paris Femina Award for Online Influence. The dynamic lady started YourStory in 2008, but served as an assistant vice president at CNBC TV18. She was also a brand adviser at The Times of India.
(2) Miss Malini
The popular Miss Malini started off as a DJ at Mumbai’s Radio One. She later went on to be Digital Content Head for Channel V, India. The entrepreneur founded her blog MissMalini.com in the year 2008, covering gossip and current events in Bollywood, Indian television, fashion, beauty and lifestyle. Malini and her blog is regularly featured in leading digital and print fashion and lifestyle publications, including Elle, Cosmopolitan, Harper’s Bazaar and Grazia among others thus making her an unmissable pick for the top 10 content creators of 2020.
(1) Saikat Majumdar
Majumdar’s recent novel Scent of God (2019) has not only won awards and accolades for his impeccable work but also won hearts in India and across the globe. The author of three books has been awarded an Andrew W. Mellon postdoctoral fellowship, grants from the Modernist Studies Association and the International James Joyce Foundation, and visiting fellowships at the University of Delhi, Jawaharlal Nehru University, and Jadavpur University. There’s no place else but number one for a man with millions of views across the internet and an ardent fan-following.